Stephanie McMahon sent out a memo to WWE officials notifying Michael Cole (who is head of WWE.com) and the rest of the staff of the official WWE web site that the creative team will now be copy editors and sometimes staff writers for WWE.com. The thinking behind this is to make sure that the stories published on the web site matchup with what is being done from a creative standpoint. The initial reaction backstage to the announcement is fairly negative as the WWE.com people feel that their toes are being stepped on while it is more work for the WWE creative team.